How to Track & Measure Your Website’s SEO Performance
In today’s global marketplace, you can enjoy access to a greater audience than ever before. Unfortunately, you’ll also face the fiercest competition in the history of commerce. For that reason, having a digital presence is not enough – you’ll need to actively drive traffic to your site. SEO is one of the primary tools needed to achieve that.
Aware of this fact, many business owners funnel significant time, money and resources into their SEO efforts, so it’s only logical that you want to make sure your investment receives its return. Tracking and monitoring your SEO performance is the best method of doing so, as well as being a great way of identifying areas in which your strategy can improve.